Monday, 2 November 2009

Warner Bros. [The Film Industry] and The Dark Knight [Example]

Warner Bros. [formal corporate name: Warner Brothers] is a producer of film and television entertainment.  It was first founded in 1918 by Jewish Immigrants from Poland.  Moreover, it is the third-oldest American movie studio in continuous operation, after Paramount Pictures, founded in 1912 as Famous Players, and Universal Studios, also founded in 1912. Some of its most notable actors include James Cagney, Humphrey Bogart, Doris Day and more recently, Clint Eastwood.

 Reknown for producing a hit-show like Friends, we are wondering what show might be created next!  Friends was such a great show and we are all sad that it had to come to an end, hopefully Warner Bros. will be making something fresh and enjoyable in the years to come.

I tried to find the website for Warner Bros. and I succeeded.  The website homepage is well-categorised into 7 categories, including Movies, Video Games and Television.  This could tell us a lot about how the company is doing, I believe it also demonstrates how organised and understanding the business is towards their fans.  The Warner Bros. homepage can be found at http://www.warnerbros.com/main/homepage.html .

To give you a greater idea of how "grand" this company is, here are a few impressive facts about the Warner Brothers studios and company:
- The company was founded by four brothers, Harry, Albert, Samuel, and Jack Warner, who were the sons of Benjamin Eichelbaum, an immigrant Polish cobbler and peddler
-  In 1972, Warner Communications and Columbia Pictures joined together to create and form a single facility called The Burbank Studios.
- Warner Bros. created the Looney Toons
- Movies produced by them include:  The Matrix, Harry Potter and Ocean 11
- The Studio was originally built on a plot of farmland in 1926
- Warner Bros. Studios maintains one of the largest collections of period and contemporary costumes for film, television, theater and commercial productions.
- Warner Bros. Studio Facilities has a total of 35 Sound Stages.
- There are two principal structures on the lot, Stage 16 and the Mill Building, and one exterior set, Midwest Street, stage 16 is the largest on the lot.

The Dark Knight [2008]
Director: Christopher Nolan [& Jonathan Nolan] (Screenplay)

Short summary: "Batman raises the stakes in his bourgeois war on crime. With the help of Lieutenant Jim Gordon and District Attorney Harvey Dent, Batman sets out to dismantle the remaining criminal organizations that plague the city streets. The partnership proves to be effective, but they soon find themselves prey to a reign of chaos unleashed by a rising criminal mastermind known to the terrified citizens of Gotham as The Joker."
[Summary taken from imdb.com]


[Click Image To Enlarge]

As an example of Warner Brothers' dedication, "The Dark Knight" was a big-hit in box office terms.  Warner Bros. have done well to advertise it further after its release on the 24th of July 2008.  The website for this film can be found in the "Movies" category on the homepage of Warner Bros.  After clicking the link to the website.  Your should see thedarkknight.warnerbros.com/dvdsite/ in the adress bar at the top of your screen.
The film's homepage should look like this:


 [Click Image To Enlarge]

As you can see the homepage perfectly suits the film with its perspective view of skyscrapers, moreover it is an interactive page, joker cards slowly fall down towards you, giving it a 3d look.  Very eye-catching indeed.
However, there is much more about this that I find fascinating; there is a "Menu" button that rises necessary text, like "About the DVD - Blu-Ray", "Cast and Crew" and "Photo Gallery".  I believe it is a great website for Batman fans or new "amateur" viewers that just want to know a bit more about the film.  This webpage does have 1 visible flaw; as it is interactive, it takes time to load, in which case, "low signal" computers will have trouble opening and closing this webpage.

To conclude, the Batman logo stands right in the centre bottom of the page, with the title of the film under it.  I personally love this webpage because of its interesting layout and "professional" vibe.

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